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The Content Marketing Strategy for Associations

Multiview

White papers, blogs, social media posts, and more, seem to be the simplest forms of content marketing, so it shouldn’t be hard, right? Turns out, we may be underestimating the true effects of this type of marketing, especially if your association doesn’t have a strategy, plan, and purpose for the content.

Content 52
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Association Brain Food: 4.19.24

Reid All About it

In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. AI for associations. Consultant/founder wisdom. I’m happy to feature it as long as it’s not too product-centric.

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Introducing the Association Chat Knowledge Hub

AssociationChat

Check these out: How to Create a Sponsorship Strategy That Will Maximize Event Revenue. Transformation is Coming in the Association Management System (AMS) Market. Thinking About a New Association Management System? The Association Chat Knowledge Hub provides instant access to: White papers. How-To Guides.

eBook 52
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Association Brain Food: 3.1.24

Reid All About it

In this success kit from Nimble AMS, you get four resources: two half-hourish webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Quick hits Sitting for too long is bad for your health. 1 CAE credit. More info/register. 1 CAE credit.

Education 256
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Health Partnership Comes Up With Safer Opioid Prescription Strategies

Associations Now

“Both organizations agreed that the goal was not to create or act as a safety event reporting system but rather to bring together relevant data from multiple sources to inform strategies to address a high-priority safety issue,” the organizations said in the white paper [PDF].

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Expert Guidance on Choosing New Association Technology

Membersuite

There’s a lot on the line when choosing new technology, said Ryan Costello, chief strategy officer for MemberSuite, that’s why we felt bringing together these expert panelists and recapping the highlights of the session would be helpful to those looking for guidance when considering upgrading their association’s tech stack.

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Social Media Roundup: How to Evaluate a Constituent Management System

Associations Now

A new white paper offers pointers on picking a new membership and donor management system. So in today’s Social Media Roundup, we highlight a new white paper geared specifically to explaining membership software. You can access the white paper by signing up with ASI right here.